Indesit: #DoItTogether
Media Type:
Film
Brand
Agency
Country:
Industry:
The protagonist is a loving husband and dad who also does all the housework all by himself. A curious and almost incredible character.
Indeed, reality is quite different; in 2017 women still do the majority of the housework.
With this gender-stereotype-switch, Indesit launches its new integrated #DoItTogether campaign to invite families to give a hand with the housework
Credits
Advertising Agency:
JWT ItalyCEO & Chief Creative Officer:
Sergio RodriguezChairman & Chief Creative Officer:
Enrico DorizzaCreative Director:
Fabrizio PozzaCopywriter:
Giulia BrugnoliArt Director:
Gabriele CiregiaAccount Director:
Giulia ProfiliAccount Executive:
Giorgio MiraniStrategic Planner:
Monica BotticelliDirector:
Fran TorresProducer:
Marijana VukomanovicMusic:
SizzerDate:
April, 2017People Also Viewed
Ad of the Day | Veterans For Gun Reform: PSA
9.3
Ad of the Day | Cadbury: Mum's Birthday
10.0
Ad of the Day | Breast Cancer Now: 2050
8.4
Ad of the Day | Saturn: Anna
9.7
Ad of the Day | Tile: Lost panda
9.6
Ad of the Day | Nescafe: Those Few People
9.9
Ad of the Day | Volkswagen: Generations
9.8
Ad of the day
Ad of the Day | Screwfix: Click & Collect
9.5
Ad of the Day | Renault: Push it to the Limit
9.5
Ad of the Day | Lacoste: Play Big
10.0
Latest News
May. 03, 2024
Power Up! A Nostalgic Look at Gaming's Evolution: From Pong to Virtual Reality
Remember the thrill of finally winning a hand in traditional slot machines, the rush of competition, the strategic thinking– it's all part of the magic of games
May. 03, 2024
How to Identify an Authentic Vape Store Without Much Hassle?
Finding an authentic vape store among the many choices in today’s vaping world can be quite a difficult job