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Merrell: Welcome to Merrellville, Sledding
Media Type:
Online
Seeking a fun and clever way to play off holiday tropes and traditions, Merrell's in-house team collaborated with multi-faceted global production company 1stAveMachine to create a festive campaign with scenes centered on Merrell shoes. Two 15-second videos are running socially on Snapchat, Pinterest, TikTok, Meta and YouTube, featuring Merrellville, population 2,500.
Credits
Production Company:
1stAveMachineDate:
December, 2022
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