1stAveMachine

A generator for communicative and creative ideas, drawing in audiences by involving them, entertaining them and touching a human emotion.

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Latest News

Oct. 23, 2026

Florence Signs Director Jake Vriez Elaar

The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work

Oct. 23, 2026

Do Not Play It By Ear: Next The PrePros Will Focus On All Things Music & Sound

Panel Features Sonic Union, 72andSunny, Work Editorial, Sound Tree, & Good Ear (GEMS)