Wavemaker
Bound by our Purchase Journey obsession we help clients translate audience behaviors and insights into smart decisions today, for a prosperous tomorrow.
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Latest News
Sep. 14, 2026
Unilever's Rexona Launches First Southeast Asia Campaign with frank. Singapore
The global platform, developed by LOLA MullenLowe and launched in late 2025, repositioned Rexona around the broader truth that life gives women many reasons to sweat
Sep. 14, 2026
Magic Mind Unleashes The "Lil' Genius" Inside All of Us
The campaign uses fast-paced, offbeat humor to explain the unique product benefits while dramatizing the highly relatable problem Magic Mind solves