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Maxima

Founded in 1979 and headquartered in Southern California, Maxima is recognized as one of the most coveted brands in the racing industry.

+1 619-449-5000

Sep. 11, 2026

New brand strategy and identity for European healthcare technology leader puts the value of time-for carers, healthcare systems and people

Sep. 11, 2026

In signature Currys style, this latest campaign shares a clear message in a memorable, humorous way by turning the nation’s familiar dad behaviours