Ad of the Day | Stresstabs Breaks Norms and an Arm–in Latest Gigil Film
Aug. 12, 2025
87% of workers in the Philippines suffer from job-related stress—11% higher than the global average. And the toll goes beyond the mental. Stress drains key nutrients, weakens the body, and slowly wears you down.
To cut through to these overworked Filipinos, GIGIL ditched tired before-and-afters for a jarring metaphor that visualizes stress: it doesn’t just exhaust you—it breaks you apart.
The film follows Jemerlyn, an office worker whose body falls apart from stress until only one arm remains. That arm battles through office chaos, crowded commutes, and exhaustion—until Stresstabs restores the vitamins she’s lost, making her whole again by morning.
Who says pharma ads have to be boring? Since its launch on June 25, 2025, the full film has garnered more than 8,662,000 views on Facebook and 7,700,000 on TikTok—proof that Stresstabs and GIGIL made stress painfully relatable, and impossible to ignore.
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