Banjoman Signs Award-Winning Director Duo Michel+Nico

Jan. 11, 2023

Banjoman today announces the signing of director duo Michel + Nico for exclusive commercial representation in Ireland. 

Michel + Nico discovered their passion for advertising after completing their first spot for Gillette, which starred British and Irish Lions star George North and launched during the Six Nations. Showcasing the pair’s creative expertise, it propelled them in the commercial world, leading to work for the likes of Sky Sport, BBC, William Hill, and Renault - starring Irish icon Rosemarie Smith.

The duo have also crafted a number of short films, the most recent of which, "Forever Young", has been met with wide critical acclaim. Its accolades include a Vimeo Staff Pick, a Gold Young Director Award in Cannes, a Gold LIMFF, a Gold Cine Paris, and a Gold RIFF for ‘Best COVID Film’.

In the year ahead, Michel + Nico will be developing their first drama feature, and cracking the commercial market further, seeing tremendous potential for creativity in the short form.

Michel + Nico commented:

"We were drawn to Banjoman by its reputation. We were introduced to the company by people we trust - but also by our own intuition. We just had a feeling that we’ll do something amazing with them after the first chat. We’re international directors with international backgrounds, who understand people, have strong visions, and fight for what is good. The team at Banjoman shares our ambitions, and seeing what they’ve achieved in a few years, we know they’ve got a special formula."

 

Matt D’Arcy, Head of Production at Banjoman, added:

"We are all so excited to be a part of Michel + Nico’s journey, both in building their commercial reel but also hopefully in entertainment, film, and TV going forward. The pair have a unique voice that we don’t currently have on our roster, and their industry perspective matches ours perfectly - all they want to do is create beautiful, impactful work. Their commercials and in particular their short films nailed us all instantly.  As two-time Production Company of the Year with the roster and work we have, we’re hopeful that we’re trending in the right direction, and to have Michel + Nico choose us gives us even more confidence in that - especially after their recent slew of award wins! To steal from one of our great agencies here “Great Work Works” and the guys make great work. Here’s to the future."