Beware the Frankenstack: Copacino Fujikado Promotes Solution to Monstrously Mismatched Tech

Apr. 15, 2026

For its latest campaign for Revvity Signals, Copacino Fujikado humorously shows how the biggest obstacle to scientific discovery isn't a failed experiment—it’s a monster.

The ads personify the problem of disconnected, fragmented lab workflows through a monster called "Frankenstack,” a cobbled-together villain made of mismatched hardware, software, and wires, wreaking havoc in the lab. The solution? Signals BioDesign™, a new cloning tool that's part of the Signals One™ platform, the first AI enhanced, unified, cloud native R&D SaaS software solution designed to help scientists reduce complexity and collaborate seamlessly.  

Across three :15 videos running on YouTube, Google Display Network, LinkedIn, DemandBase, and select site-direct placements, Frankenstack is shown tearing through lab equipment, embodying the chaos of these workflows that slow scientific teams down.  Each spot closes with the same question: "Is a Frankenstack workflow destroying your science?” before introducing the Signals BioDesign offering as the modern, integrated solution. 

Mike Hayward, Chief Creative Officer said:

"Scientists are solving extremely difficult problems. The last thing they should have to wrestle with is a tangle of tools that don't work with each other. We wanted to give that frustration a face, because that's exactly how it feels when your workflow is fighting you." 

 

Nathan Mosack, Director of Brand at Revvity Signals said:

"The Signals BioDesign solution was built to eliminate the kind of fragmentation that slows teams down, and we knew we needed to communicate that in a way that would actually push through. Copacino Fujikado found a way to make a deeply technical problem feel human, relatable, and a little terrifying." 

 

To bring the “Frankenstack” character to life, Copacino Fujikado partnered with the Los Angeles-based VFX company Bubba's to create the monster's distinctive, cinematic look.  

The campaign also contains display banners, an immersive conference booth graphic, branded t-shirts, and a Frankenstack stress ball (giving scientists a physical way to defeat him).