Bridgerton Serves Regency-Era Indulgence as Dove Champions Real Beauty

Jan. 19, 2026

Dove has served up a touch of Regency-era indulgence with the newly launched Dove x Bridgerton Limited-Edition Collection, inspired by season four of Netflix and Shondaland’s ‘Bridgerton’. Through this iconic partnership, Dove and Bridgerton have come together on ‘Let Them Talk,’ a new campaign and film that champions beauty authenticity and empowers women to be seen exactly as they are.

Just as "Bridgerton’ challenges the rules of society through characters who defy convention and embrace their individuality, Dove has long stood for redefining beauty on more inclusive, empowering terms. Together, the brands invite audiences to find confidence in their own stories and own their individuality—regardless of outside opinions.

The ‘Let Them Talk’ campaign was developed with Mythology and directed by Philippa Price of Superprime.

This release comes on the heels of the launch of the limited-edition Dove x Bridgerton product collaboration, inclusive of four new captivating scents available only at Target and Target.com.