Disneyland Paris Stages a Total Eclipse of the Mouse

Disneyland Paris Stages a Total Eclipse of the Mouse

Aug. 13, 2026

A solar eclipse is a rare kind of magic and in France, it’s been 27 years since the last total solar eclipse was visible across the country, back in 1999.

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own, turning Mickey's iconic ears into an eclipse, with a topical social post designed to eclipse the moment itself.

Because when the world is looking up, there's no better time to remind people that at Disneyland Paris, magic happens every day.

Related News

Sep. 11, 2026

Ad of the Day | Club Med and BETC Paris Redefine Free Time With "The Art of Free Time" Campaign

When Was The Last Time Your Free Time Was Truly Free?

Sep. 07, 2026

HUMANKIND II Launches with a New Perspective on the Story of Humanity: Through the Eyes of a Newborn Child

In 95 seconds, the film stages nine births, from the Neolithic era to the near future

May. 13, 2026

Supersport Launches a Pan-African World Cup Campaign for a New Era. Directed by Jabu Nadia Newman

BETC Paris turns to South African director and multidisciplinary artist Jabu Nadia Newman

Latest News

Oct. 02, 2026

Editorial Company Papercut Announces its "Official" Debut

Founded by Biff Butler and Brandee Probasco, Papercut is the best-kept secret in post-production no longer. Handmade, from scratch. Now in its second year.

Oct. 02, 2026

Crufts Appoints Tommy to Create new Campaign Platform for 2027

New platform will aim to connect Crufts with a new generation of dog lovers while remaining relevant to its loyal existing audience