Sensis & Chispa Launch "Pride Power" Dating App Stickers for Charity
Jun. 17, 2024
Sensis, a leading multicultural marketing and public relations agency, has ideated an innovative partnership between partner Chispa, the premier dating app for Latine singles, and acclaimed queer artist and activist, Julio Salgado.
The collaboration includes a collection of five PRIDE-themed in-app stickers exclusively for Chispa users to celebrate diversity, self-expression, and solidarity within the LGBTQ+ community. This is not just raising awareness, but also money as Chispa will be donating $1 to the Human Rights Campaign for every sticker displayed on a user's profile.
Led by Sensis Public Relations Director, Nicolas Villar, this project marks a significant milestone in inclusive brand campaigns. With these PRIDE-themed stickers, Chispa is encouraging its community to express themselves authentically, making sure everyone feels seen, heard, and valued.
Related News
Sensis Expands in Austin with New East Side Office, Marking a Milestone for Texas Growth
The new Texas headquarters will serve as a dynamic creative space for a talented cross-cultural marketing team
Marketing Agency Sensis Unveils Key Findings on Hispanic Immigrant Motivations & Political Values
Sensis, the integrated cross-cultural marketing agency, has released the second and third waves of its New Hispanic Immigrant Report
New Sensis Research Highlights Hispanic Immigrant Experience
The first installment of the New Hispanic Immigrant Report uncovers adaptation and purchasing habits of Hispanic immigrants in the United States
Latest News
Jul. 03, 2026
Cannes vs. The Consumers: Craft and Humour Conquer AI
System1 testing reveals that craft, humour and storytelling resonate most with consumers, even as AI brands took home Gold at Cannes Lions 2026
Jul. 03, 2026
Rainbow Lobster Behind Grand Prix for Good-Winning 600K Network
The Cannes Lions-winning project became a global call for humanitarian aid after Venezuela's devastating earthquake