The Initiative Supported By Greenpeace That Invites To Care The Environment
Jun. 04, 2021
How many times a day do you think about the health of our planet? Most likely it only happens when you come across the cloud of smoke left by a bus or when the pile of garbage on the sidewalk prevents you from walking by. These may be a few of very simple examples which have to do with pollution but which are part of a much deeper problem: the environment. Pollution, CO2 levels, ice melting, rise in global temperature, or indiscriminate deforestation have become the main causes of deterioration of the environment, things that you find out about or that you think about only when word of mouth reaches you. But have you ever thought that the voice that could make you aware of the environmental problem is that of the Earth itself?
This year, on June 5th, World Environment Day, is the ideal time for this to turn from imagination into reality.
@earthissaying is an initiative which has the support of Greenpeace Colombia and that, from its first day on the air, has achieved making information regarding the health of planet Earth come first hand. Now, thanks to this initiative, we can all know what the Earth thinks about the state of health of its environment since it is she who uses her own voice to tell us about it. It seems incredible, but owing to the synchronization of satellites and climate monitors around the world and the integration that allows a platform based on machine learning, it was possible to translate the climate information of the planet in RTM to convert it into an automated tweet, issued without human intervention, from the Earth's own Twitter account.
Thus, with innovation put at the service of a global cause, we ratify the tireless commitment we have with environmental causes and we demonstrate on World Environment Day, that we will continue to support those actions that seek to take care of the health of our planet. We are sure that initiatives such as @earthissaying have the power to call on all generations to fight for the care of the Earth and we invite you to continue to listen to what the Earth has to tell us on her Twitter account -@earthissaying- and to amplify her voice in order to take care of the environment.
Related News
Greenpeace Unveils a Shocking Campaign that Feels Like it's from Another Planet
Greenpeace Brazil launches the striking campaign "What Planet is This?" featuring powerful visuals of the Amazon and other crisis-hit regions
Greenpeace and Ogilvy Greece Challenge "Ghiblification" Trend with Stark Environmental Campaign
Greenpeace and Ogilvy Greece launch a bold campaign exposing environmental destruction beyond filters
Ad of the Day | Greenpeace Campaign by We Are Social Lobbies World Leaders for a Strong Global Plastics Treaty
Along the way, the leaders face hurdles such as bribery attempts and an invasion of fossil fuels
Latest News
Jul. 20, 2026
Bring a Trailer Launches "It's Never Just a Car" Campaign, Celebrating the Wonderfully Obsessive World of Car Enthusiasts
Three films drive a campaign to deepen community connections and attract better buyers, sellers, and inventory
Jul. 20, 2026
Visit Seattle Launches "Let's Play SEA 26" Citywide Brand
Visit Seattle and Copacino Fujikado created "Let's Play SEA '26," a citywide identity that united the region for the World Cup



