Ad of the Day | Heineken: Daniel Craig vs James Bond

9.3

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Italy

Industry:

Alcoholic Drinks

Daniel Craig is a world-renowned actor, but in the hearts and minds of #007 fans around the world he will always be James Bond. As a proud partner of the Bond franchise, ahead of the launch of the upcoming No Time To Die film Heineken launched latest advert. Starting with a high-speed taxi sequence, Daniel Craig is constantly recognised as James Bond by surprised locals as he hunts down his missing passport, before enjoying a cold refreshing Heineken®.

Credits

Advertising Agency:

Publicis Italy

Production Company:

Smuggler

Director:

Miles Jay

Executive Producers:

Patrick Milling-Smith, Fergus Brown, Brian Carmody

Agency Producer:

Colin Hickson

Producer:

Gustav Geldenhuys

Production Manager:

Monica Cristeto

Production Assistant:

Saray Carazo

Location Manager:

Filippo Del Bello

Production Designer:

Robin Brown

Editorial Company:

Work Editorial

Editor:

Ben Jordan

Date:

January, 2020

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration