Ad of the Day | Nestle: Unforgettable Recipes

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Food

Based on studies that reveal that the act of sharing meals creates affective memories powerful enough to make people diagnosed with Alzheimer’s relive moments, Nestle and Publicis Brasil, launched the experiment "Unforgettable Recipes."

Credits

Advertising Agency:

Publicis Brazil

COO:

Gabriela Borges

CCO:

Mauro Ramalho

ECD:

Fabio Astolpho

CD:

Arturo Marenda

Creatives:

Carolina Marques, Catherine Nascimento, Elias Carmo, Mariana Piano, Rodolfo Monteiro

Head of Production:

Valéria Andrighetti

Art Buyer:

Raphael Macedo

Account Director:

Laura Mello

Account Manager:

Bia Maiorano

Customer Service Assistant:

Nathalia Costa

Digital:

Daniela Dias, Cristiano Alves

Head of Projects:

Maria Fernanda Laudisio

Project Leader:

Lorane Maximo

Project Intern:

Henrique Moreira

CSO:

Juliana Elia

Strategy Director:

Ileana Milan

Strategy Manager:

Tabata Pimentel

Media Director:

Aline Brazolotto, Isadora Alduini, Lais Dalcin, Jaqueline Ahagon, Fernanda Lima

CRM:

Francisco Ifarraguirre, Aline Kim, Nazareth Balian Kulaif, Chayenne Cadaval, Bruno Marcelo

Client Apporval:

Gustavo Aguiar, Rafael Berenguer, Daniela Marques, Luiza Bovino, Felipe Santos, Felipe Custodio

PR:

Leonardo Araujo, Samara Oliveira

Audio Producer:

Punch Audio

Producer:

Cristiano Pinheiro

Creation:

Douglas Fonseca

Head of Production:

Lili D.Aragoni

Account Service:

Ale Pais, Gabi Takan

Coordination:

Cristiane Oliveira, Karina Coviello

Date:

April, 2024

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