Azeite Primitivo: The Chosen Ones, 2

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Food

Primitivo is an olive oil brand that respects the millenary tradition of planting and extracting. Located between the Atacama Desert, the Andes and the Pacific Ocean, its olive trees are naturally protected by weather conditions. In other words, the fruits harvested in these lands are raised in divine soil. Of course, there are other olives around the world with unquestionable quality and flavour. But compared to the "chosen ones", they are outmatched. And based on the brand's premise, we seek to respect the legacy of our olive oil and the value of its South American ancestry.

Credits

Advertising Agency:

Way Ag, São Paulo, Brazil

Creative Director:

Rodrigo Tedim

Art Director:

Marcelo Shalders

Copywriter:

Felipe Spadoni

3D Artist:

Bruno Miranda

Date:

June, 2021

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