Christian Aid: Hold on to Hope
Media Type:
Film
Brand
Agency
Country:
Industry:
Christian Aid is joining the race for the Christmas no.1 spot with the launch of "Hold On To Hope", a heartfelt single which launches today in collaboration with London rapper Jords. "Hold On To Hope" is part of Christian Aid’s Christmas appeal, and shines a light on communities blighted by conflict such as civilians in Gaza and Lebanon and refugees who have fled violence in Sudan. All royalties from the single will go to Christian Aid to provide emergency aid to those affected by conflict and support peacebuilding initiatives.
Credits
Advertising Agency:
ImperoJoint Executive Creative Director:
Alastair MillsCreative Team:
Alec Carluen, Sophia TassewMotion Editor:
Precious SalazarAccount Director:
Shannon FarmerSenior Account Manager:
Rebecca DuncanChief Strategy Officer:
Chris TyasHead of Strategy:
Charlotte WillcocksProducer:
Dot GrahamProject Manager:
Dot GrahamMedia Planning, Buying Agency:
GoodstuffDate:
November, 2024More from Christian Aid
Christian Aid: Join the Race Against the Climate Crisis
9.5
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 02, 2026
Growth Leader Jeb Blatt Joins Independent Agency nmbl as President
Blatt is a veteran new business and growth executive who has served in senior roles at experiential giant Jack Morton Worldwide
Sep. 02, 2026
Jury Presidents and Full Jury Announced for the 35th ADCE Awards
This year’s jury brings together more than 55 leading creative professionals from 25 European countries including Turkey, which joins the ADCE network as a new member in 2026