E.ON: Giant Footprint

0.0

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Italy

E.ON Italia, one of the country’s most important energy operators and committed to driving the energy transition, has created a 23-metre-long human footprint on the beach in Termoli (Molise, central Italy). The size isn’t random, because it represents the footprint of a giant weighing seven tonnes, which is the amount of CO2 that every Italian produces on average in a year (Source: Istat 2019).

Credits

Advertising Agency:

DLV BBDO, Milan, Italy

Date:

May, 2022

Latest News

Apr. 25, 2024

Ad of the Day | Lacoste Unveils its Latest Iconic Brand Campaign "Play Big"

Exploring uncharted territories and placing art at its very heart, 2024 is undeniably a big year for the Crocodile

Apr. 25, 2024

L'ÉLOI Welcomes Photographer and Director Duo Jodi+Alex to its Ranks

The pair are known for their stylish flair, colourful visuals, and creative direction