French Road Safety: Lagerfeld
Country:
"It’s yellow, it’s ugly, it doesn’t go with anything, but it could save your life. Safety vest and reflective triangle will be obligatory in every vehicle. Get equipped now."
Credits
Advertising Agency:
Lowe Stratéus, Paris, FranceCreative Director:
Vincent BehaeghelArt Director:
Jocelyn BerthatCopywriter:
Philippe LopezPhotographer:
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