General Electric: Enhance Your Lighting

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Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Credits

Advertising Agency:

BBDO New York, USA

Chief Creative Officer:

Greg Hahn

Executive Creative Director:

Michael Aimette

Associate Creative Director, Art Director:

Anne Lac

Associate Creative Director, Copywriter:

Judd Counsell

Group Executive Producer:

Anthony Nelson

Senior Integrated Content Producer:

Darbi Fretwell

BBDO Music Producer:

Rani Vaz

Senior Director:

Peter McCallum

Account Managers:

Gabriela Benitez, Sam White

Assistant Account Executive:

David Slifer

Production Company:

PRETTYBIRD

Director of Photography:

Andrew Wheeler

Line Producer:

Hillary Calhoun

Postproduction Company:

PRETTYBIRD

Editor:

Kyle Brown

Assistant Editor:

Joe Carugati

Executive Producer:

Kerstin Emhoff

Producer:

Karl Reid

Visual Effects, Animation:

Makana Sylva

Additional Visual Effects:

Skulley VFX

Music, Sound Design:

Beacon Street Studios

Mix House:

Heard City

Mixer:

Cory Melious

Graphic Designer:

Anthony Madlangbayan

Telecine:

Company 3

Colorist:

Tom Poole

Date:

September, 2014

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