Intermark Group: Ad Psych Field Trip, Auditory

8.0

Media Type:

Online Online

Agency

agency

Country:

USA

Industry:

Agency Self-Promo

Intermark Group, the nation’s largest psychology-driven marketing agency, has released a new experiential study based on a composite of academic journals and research by Kurtin Lewin, Ivan Pavlov, and more. Through real-world empirical social experiments, the study titled "Ad Psych Field Trips" explores the link between foundational behavioral science principles and today’s consumer-buying decisions.

Credits

Advertising Agency:

Intermark Group, Birmingham, USA

Date:

February, 2024

Latest News

May. 12, 2025

Gerety Awards Presents: Gerety Talks Central Asian Creativity

Gerety Talks Central Asian Creativity. Tuesday, May 13th

May. 12, 2025

Confused.com Floats a Lighter Take on Insurance with Inflatable Characters in new Leo Burnett Campaign

Leo Burnett UK's new campaign captures the weightless joy of sorting insurance—until life brings you back to earth