Jules: Men In Progress

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

Fashion

Jules is introducing its new brand signature "Men in Progress", a demonstration of the brand's commitment to redefining masculinity.

Credits

Advertising Agency:

AIR Brussels, Belgium

Creative Director:

AIR Creative Council

Creation:

John Benois, Arnaud Bailly, Karel De Mulder, Romain Félix

Special thanks to:

Thomas Landeloos, Anastasia Bousson, Charlotte Keup, Pauline Héraly, Bérengère Lurquin, Jason Felstead, Dominique Ruys, Renaud Goossens, Chantal Gillet

Movie Production Agency:

Hamlet

Director:

Julien & Quentin

VFX and Post-production:

divide.tv

Sound Production Company:

Sonhouse

VO FR:

Krisy/ De La Fuentes

Music:

Quentin Garabedian

Brand:

Jules

Contacts:

Benoit Latron, Karine Siebenhuner, Maud Grienti

Date:

November, 2020

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration