LTA: The Tennisables
Media Type:
TV
Brand
Agency
Country:
Industry:
LTA, the national governing body of tennis in Great Britain, unveils its new integrated advertising and branded content campaign to inspire more children aged 4-11 years old to play tennis. British professional tennis players, Emma Raducanu MBE, and Jack Draper, star in the campaign to introduce a new generation of tennis players to the game.
Credits
Advertising Agency:
BMB, London, UKChief Creative Officer:
Matt LeverCreative Director:
Dave BeattieCreative:
Emma GreenwoodChief Strategy Officer:
Mel ArrowManaging Director:
Claudia WallaceBusiness Director:
Sam HardyAccount Director:
Lucy WilliamsPlanner:
Bryony BarkerHead of Design:
Ted SmithDesigner:
Mark GouldCharacter Design & Animation:
Arcade StudioProducer:
Sian ParkerAssistant Producer:
Nina StokesSound Design:
UnitPost Production:
CuriousMedia planning/buying:
The Kite FactoryHead of Customer Strategy, LTA:
Caroline LepetitSenior Marketing Manager, LTA:
Jo WalshBrand Communications Manager, LTA:
Laetitia RedbondAssistant Brand Marketing Manager, LTA:
Kim WhittyDate:
June, 2023
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