Lurpak: Good Proper Food
Media Type:
Film
Brand
Agency
Country:
Industry:
Forget worrying about the carb content of comfort food. It's good, sturdy, solid dishes that'll get you through this winter - and this week. That's the message from Lurpak's latest campaign through Wieden + Kennedy London, promoting the use of its butter in cooking. The TV spot, directed by Vince Squibb at Gorgeous, also features print ads entitled "Might", "Strength" and "Optimism", showing dishes such as cottage pie, macaroni cheese and bread and butter pudding.
Credits
Advertising Agency:
Wieden+Kennedy London, UKDate:
February, 2013
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 17, 2026
Samsung Expands "Spider-Man: Brand New Day" Collaboration With Cinematic Spot Starring Jacob Batalon
The new creative teaser for the Samsung Galaxy Z series tells an original story featuring Spider-Man and Ned Leeds
Jul. 17, 2026
E*TRADE from Morgan Stanley Completes Rollout of Crypto Spot Trading
Morgan Stanley Wealth Management continues to invest in the E*TRADE platform with expanded offerings for investors at every stage