Meta Prosper։ They’re American

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Creative ad agency Barrett Hofherr and production company Only Today (Portland) have teamed to produce a PSA for Asian American and Pacific Islander Heritage Month (APIHM), which brings awareness to and aims to fight Asian American hate. Attacks on Asian Americans increased drastically during the pandemic. The spot debuts in May, which is APIHM.

Credits

Advertising Agency:

Barrett Hofherr

Executive Creative Director:

Jamie Barrett

Production Company:

Only Today

Director:

Brian G. Cheung

Music Company:

Human

Mix House:

One Union

Date:

May, 2023

Latest News

Jul. 20, 2026

Bring a Trailer Launches "It's Never Just a Car" Campaign, Celebrating the Wonderfully Obsessive World of Car Enthusiasts

Three films drive a campaign to deepen community connections and attract better buyers, sellers, and inventory

Jul. 20, 2026

Visit Seattle Launches "Let's Play SEA 26" Citywide Brand

Visit Seattle and Copacino Fujikado created "Let's Play SEA '26," a citywide identity that united the region for the World Cup