Metro: Stocking up on Freshness at Metro

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Canada

Industry:

Retail Services

With the beginning of the winter season, which can sometimes feel gloomy, Cossette created a promotional campaign for Metro to add a bit of zest to the plates of consumers. The visuals use the very heart of the products as an accent, highlighting not just the savings, but how delicious the fruit looks.

Credits

Advertising Agency:

Cossette, Montreal, QC, Canada

Creative:

Anne-Claude Chenier, Genevieve Duquette, Alexandre Jutras, Philippe Brassard, Francois-Julien Rainville, Philippe Leblanc

Account Director:

Sophie Couvrette, Meggie Lavoie

Agency Production:

Anthony Gratton/ Septieme

Photographer:

Philippe Richelet

Retouching:

Philippe Richelet

Media Agency:

Bea Beaini/ Touche!

Brand Manager:

Olivier Charbonneau

Date:

December, 2023

Latest News

Dec. 06, 2025

Adelaide Selects GDB as Preferred Partner for Latin American Expansion

Leader in measurement and international reference in attention metrics chose GDB for their alignment in positioning

Dec. 05, 2025

Doritos and Cheetos Announce new Era of Snacking

GUT Miami announces today a new creative campaign for PepsiCo Foods, redefining what iconic snacking looks like and helping debut Doritos and Cheetos SIMPLY NKD