MINI: The DIY MINI Cooper Crisis

10.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Industry:

Automotive

The global supply chain crisis caused people to build do-it-yourself versions of literally everything. Due to shortages, many would-be MINI owners were struggling to get their hands on the real thing. But that never stopped them from expressing their love for the brand in a… rather unique way.

Credits

Advertising Agency:

Pereira O'Dell, USA

Date:

May, 2023

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