Ministério Público do Trabalho: Wood
Media Type:
PrintCountry:
Industry:
n Brazil, millions of children are employed in menial, labour intensive jobs. They work at construction sites and factories. They sweep homes and streets. They work long hours. Often for very little money. They do not get the chance to run around, play, go to school or hang out with friends. They spend their days working and they don’t have things to play with. Unfortunately they spend their whole time with tools like hammers and pliers. The client wanted to help the children by giving them what every child deserves: a future. MPT asked us to help in creating a cost effective communication to solve the issue.
Credits
Advertising Agency:
Agência UM, Recife, BrazilCreative Director:
Lenilson LimaArt Directors:
Alisson Carvalho, Eugênio LimaIllustrator:
Flávio JatobáPhotographer:
Cival Jr.Retoucher:
Ricardo MoreiraAccount:
Ludmila CantoDate:
October, 2016Ad of the day
Ad of the Day | MACMA: Machine-Generated 0.0 Ad of the Day | Screwfix: Click & Collect 9.5 Ad of the Day | Renault: Push it to the Limit 9.5Latest News
May. 14, 2024
Golden Mornings: A McDonald's Canada Campaign Created by Cossette
Each visual portrays McCafé customers in regular, everyday situations
May. 14, 2024
New Balance Unveils Epic Month-Long "Grey Day" Celebration
New Balance celebrates "Grey Day" all month with limited-edition sneakers and apparel