Napa: Get Up & Go
Media Type:
TV
Brand
Agency
Country:
Industry:
After 12 years as the iconic “know-how” of auto parts, NAPA is repositioning as a leader in mobility, seeking to set itself apart from an increasingly cluttered and transactional auto parts and repairs category. The company is launching a new brand campaign, platform and tagline, “Get Up & Go,” which propels the nostalgia of NAPA and car culture into the modern day and positions the brand as a literal means to fuel drivers’ passions–helping them boldly go, by keeping them moving on the road today and into the future.
Credits
Advertising Agency:
The VariableDate:
July, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 02, 2026
Tux Creative House Named Among Inc. 5000's Fastest-Growing Private Companies
Also named one of Adweek's Fastest-Growing Agencies for a second consecutive year
Sep. 02, 2026
Growth Leader Jeb Blatt Joins Independent Agency nmbl as President
Blatt is a veteran new business and growth executive who has served in senior roles at experiential giant Jack Morton Worldwide