Previous Ad
Paris Aeroport: Fake Taxis Hide Real Risks, 2
Next Ad
McDelivery: Whatever Door You're At, 3
Paris Aeroport: Fake Taxis Hide Real Risks, 1
Media Type:
PrintCountry:
Industry:
Clandestine taxi networks have been set up around Paris-Charles de Gaulle and Paris-Orly airports. With more than 100 million passengers welcomed by Paris Aéroport in 2018, this phenomenon has an impact on tourists as well as official taxi and VTC drivers. In addition to being illegal, this practice is dangerous for passengers who are overcharged and not insured in the event of an accident. To counter this phenomenon, Walk created an advertising campaign for Paris Airport in airports, in daily newspapers and animated displays, to alert all passengers. To bring out the theme in the general public, by assuming a strong purpose, and which makes them react.
Credits
Advertising Agency:
W&cie, Boulogne-Billancourt, FranceCreative Director:
Gabriel LippisArt Director:
Vincent BerardCopywriter:
Asma KanzariPhotographer:
Herve PlumetDate:
July, 2019More from Paris Aeroport
Paris Aeroport: Fake Taxis Hide Real Risks, 3 10.0 Paris Aeroport: Fake Taxis Hide Real Risks, 2 10.0Ad of the day
Ad of the Day | Teamwork.com: The Client 10.0 Ad of the Day | Lindex: Underwear for Life 10.0 Ad of the Day | Aruba Tourism Authority: The Aruba Effect 9.0Latest News
Apr. 24, 2024
Birds Helping Birds – Earth Day Push From Rovio Uses Angry Birds to Fight Plastic Waste
Rovio, the Finnish studio behind the widely popular Angry Birds brand is partnering with EARTHDAY.ORG
Apr. 24, 2024
"The Spiderwick Chronicles" Premieres with Enchanting VFX from The Embassy
The Oscar-nominated creative studio worked on 550 shots, crafting a fantastical line up of faeries, spiders, human chameleons, and CG character Thimbletack