Samsung: ShotControl

8.0

Media Type:

Online Online

Brand

brand

Agency

agency
As part of Samsung Benelux’s partnership with the Dutch Olympic team, Samsung and Cheil WW Benelux have launched an innovative AI performance tool to give the Dutch national men’s 3x3 basketball team an edge.

Credits

Advertising Agency:

Cheil Amsterdam

Creative Director:

Tim de Waard, Daniel Samama

Art Director:

Daniel Samama, Ton van Jole

Copywriter:

Tim de Waard

Head of Strategy:

Dennis Hamakers

Project Lead:

Tim van der Sijde

Account Management:

Istvan Schiering, Judith Langeslag

Agency Producer:

Bart Breugem

Photographer:

Ruud Baan

Director/ Production Co:

Bart Breugem, Lamine Ndaye

Producer:

Marco van Prooiien

Date:

July, 2024

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration