Speedy: The Future
Media Type:
TV
Brand
Agency
Country:
Industry:
After 3 years of radio advertising, Speedy (a French car maintenance and repair company) is back on TV with a daring film!
Thought as an advertising caricature for "those who have everything: money, the perfect marriage, children who never cry, the well-coiffed dog, the oiled abs"... the film then turns into a parody with a car transforming into... a flying car!
With the reveal, Speedy shows that the future of the automobile is built every day, on the ground, and certainly not with injunctions, moral lessons or great corporate messages far from the reality of the French.
Credits
Advertising Agency:
LGM&co, Paris, FranceCreative Director:
Nicolas GandrillonCopywriter & Art Director:
Helene Gratzmuller, Margaux SimoenHead of Productions:
Florian SimonProduction Company:
Raise Up FilmsPost-Production:
Digital DistrictMusic:
Les CosmonotesSound Design:
OctopusDate:
June, 2022More from Speedy
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