Sulwhasoo: Tilda Swinton, Behind the Scenes


Media Type:

The making of The making of






South Korea


Health, Beauty

The Korean skincare brand Sulwhasoo from Amorepacific is setting course for the global market together with Jung von Matt. Brand ambassador for the campaign, which launches at the Metropolitan Museum in New York on March 29, 2023, is Hollywood star Tilda Swinton, who lends her voice to the campaign. The campaign will be seen on social media, other digital channels, OOH and retail stores mainly in US, South Korea, China and other global markets.


Advertising Agency:

Jung von Matt


April, 2023

Latest News

Apr. 12, 2024

Mike's and Fantastica Bring Humor Back to Creativity in Peru

Mike's, the leading ready-to-drink brand, and the creative agency Fantástica join forces to challenge the conventional and bring humor back to Peru

Apr. 12, 2024

DREAMIES™ Host World's First cat Convention Just for Humans in new Campaign by Adam&Eve/DDB

MARS-owned cat treats brand, DREAMIES™, is calling on humans called Cat to get involved in its latest campaign