Together for Girls: 3rd Richest Nation
Media Type:
Online
Brand
Agency
Country:
Industry:
On Friday 7 November 2025, in the run-up to the G20 in South Africa on 22-23 November, the Brave Movement, a global network of advocates and survivors, will launch the "3rd Richest Nation" (3RN) campaign, its largest-ever push to tackle violence against children. Developed by creative agency cummins&partners, the global campaign imagines a fictional country whose $7 trillion GDP – making it the third wealthiest nation in the world – matches the annual economic cost of childhood violence.
Credits
Advertising Agency:
Cummins & PartnersChief Creative Officer:
Sean CumminsPartner:
Louis LuntsAssociate Creative Director:
Hali PollardProduction Lead:
Madeleine BurrellContent Lead:
Julian BrehenySenior Designer:
Joel OrlandiniGroup Account Director:
Charissa MartinAccount Executive:
Isabella CocoMedia:
the7starsDate:
November, 2025
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 16, 2026
Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend
Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge
Oct. 16, 2026
Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action
Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration