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Vodafone: Elf and Seek
Media Type:
Online
Brand
Agency
Country:
Industry:
Vodafone has hidden Christmas elves all over the UK as part of a new, free to play Augmented Reality (AR) game aimed at spreading some festive joy to families and children launching on Monday 12th December at ElfAndSeek.com. The new interactive Elf and Seek game encourages players to scan their phones to see if they can find elves hidden across the UK and around their homes for a chance to win thousands of prizes with VeryMe, Vodafone’s exclusive rewards programme.
Credits
Advertising Agency:
Dentsu CreativeMedia Agency:
CaratHead Of Creative / Group Creative Director:
Chris DaveyAssociate Creative Director:
Katie McphersonCreatives:
Graeme Sutherland, Elina KaradzhovaDesigner:
Euan ReithManaging Partner:
Philip Lockwood HolmesHead of Innovation:
Alex HamiltonMedia Head of Strategy:
Mehul AshraMedia Client Director:
Jamie Truscott HowellMedia Account Director:
Linda VallancourtMedia Account Director:
Toby TreesSenior Creation Executive:
Annabel CoombsCreation Director:
Keiron BatchelorCreation Partner:
Julie VitalisDate:
December, 2022
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