BETC Paris

Parisian advertising agency, working with clients such as Air France, evian, McDonald's, Canal+, Peugeot, Petit Bateau, Armani, Aigle, Pages Jaunes and many more

+33 1 56 41 35 00

BETC is one of the top advertising agencies in France, and is part of the Havas Group (5th Global ranking). We Gather Strong People, Produce Great Work & Create Cool Brands. We love to rethink the boundaries across media, culture, communications and business to reinvent relationships between brands and the public. We bring together complementary talents and expertises sharing in one common obsession: creativity.

Our creativity and the effectiveness of our campaigns have often been awarded (we were Gunn Report’s 8th most awarded agency in the world in 2017). We work for brands that are both French and international: Air France, Canal+, Lacoste, Peugeot, Evian, Disneyland, Mondelez International..

Latest News

Sep. 01, 2026

The One Club and Google Partner for Global AI Creative Challenge

The ultimate bracketed esports face-off between the world's top AI creators; $50,000 in prize money for competitors in 16 global cities

Sep. 01, 2026

Go.Compare Returns for a Second Year as ITV's this Morning Sponsor

Negotiated by Hearts United, the package includes deeper in-show integrations and wider cross-channel activations