BETC Paris

Parisian advertising agency, working with clients such as Air France, evian, McDonald's, Canal+, Peugeot, Petit Bateau, Armani, Aigle, Pages Jaunes and many more

+33 1 56 41 35 00

BETC is one of the top advertising agencies in France, and is part of the Havas Group (5th Global ranking). We Gather Strong People, Produce Great Work & Create Cool Brands. We love to rethink the boundaries across media, culture, communications and business to reinvent relationships between brands and the public. We bring together complementary talents and expertises sharing in one common obsession: creativity.

Our creativity and the effectiveness of our campaigns have often been awarded (we were Gunn Report’s 8th most awarded agency in the world in 2017). We work for brands that are both French and international: Air France, Canal+, Lacoste, Peugeot, Evian, Disneyland, Mondelez International..

Latest News

Nov. 17, 2025

Madeline Saloga, Experienced Production Executive, Takes on Senior Producer Role at Growing Dictionary Films

For Dictionary, Smego’s arrival in 2023 was heralded as the start of a new era

Nov. 17, 2025

Stagecoach Appoints Bountiful Cow as Strategic Media Partner Following Six-Way Competitive Pitch

Bountiful Cow, part of the7stars media group, wins the strategic media planning and buying contract for an initial three-year term