Essential Good

Modern Marketing for Progressive Brands

+1 415-948-6747

Essential Good is an agency designed and built to service the cannabis industry and other fast-moving, progressive new categories. Our team has been working in the cannabis space since 2014 and we’ve helped launch and sustain many of the industry’s top brands. While most of us call Oakland home, our team is agile, flexible, and infinitely scalable across the country and the world, allowing us to service large multi-state operators and international brands.

Latest News

Apr. 25, 2024

Snickers Launches Missprompting Campaign: "Don't AI When You're Hungry"

Campaign by T&P Powered By Mirum, a VML agency, features images created by generative artificial intelligence from the typing errors of confused users

Apr. 25, 2024

Mah Ferraz Opens New Edit House "Church"

Church is a congregation of globally-minded Film Editors who seek to bring creative visions to life