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Fuse
A global sports & entertainment agency
SailGP Appoints Fuse as PR and Communications Agency Ahead of Emirates Great Britain Sail Grand Prix
As part of the campaign, Fuse has identified high-impact moments in the build-up to race weekend to engage the press and will develop tactics
Fuse Strengthens Latam Presence With Mexico City Office Launch
Led by Luis Rico, Fuse Mexico will deliver a full-service proposition spanning strategy and consultancy, partnership negotiation and management, activation
Fuse Appoints Matt Bailey as Managing Partner
Bailey joins the agency on 10th November 2025 and will report into Lucy Basden-Smith, becoming part of the Fuse Executive Leadership Team
Fuse Sign Havas Play Manging Director Lucy Basden-Smith
She has led major national and global partnerships and sponsorships, including EE x The Home Nations, BAFTA, Wembley Stadium, Defender x Rugby World Cup 2022 and 2023
Fuse Appoints Strategy Team to Deliver new Proposition for Clients
Strategy has always been a cornerstone of Fuse's approach, and this team builds on that legacy to further elevate the agency’s strategic capabilities
Latest News
Sep. 09, 2026
King's Hawaiian Teams Up With Taylor Hanson for "MMMBites" Cinnamon Bites
The iconic 90's band reimagines its smash hit "MMMBop" as "MMMBites" to prove everything's better with Kings Hawaiian Bites
Sep. 09, 2026
Collective Measures Appoints Rachel Hipschman as Senior Director of Growth
Former Known new business leader joins employee-owned agency to accelerate national growth and pursue larger-scale opportunities