JKR

We’re a global branding agency that make brands distinctive.

Jun. 25, 2026

Only 28% of Brand Equity Comes From Paid Media, New JKR and Kantar Study Finds

Kantar's data shows that only 28% of brand equity is built via paid touchpoints, with direct and indirect experience touchpoints accounting for the rest

May. 27, 2026

JKR Helps Tenable Bring Clarity to Cybersecurity's AI Era

JKR partners with Tenable on a strategic brand transformation and campaign to reposition the company as a Modern Leader in Exposure Management

Oct. 24, 2025

JKR Announces New Executive Leadership Team and UK CEO as Business Expansion Continues

JKR is defining what a branding agency of the future looks like through leadership evolution and the integration of new technologies and partnerships

Jun. 10, 2025

JKR Crafts Strategy, Identity, and Experience for D&AD Awards and Festival 2025

The "Drawn to Create" campaign brings creativity’s pull to life, forging distinctive brand behaviors that connect and future-proof D&AD across all touchpoints

May. 21, 2025

JKR Has Built the World's Most Distinctive Brands

Global branding agency JKR boosts strategic and creative power with an Experience acquisition and Strategy expansion

May. 15, 2025

JKR Appoints Ricardo Bezerra as ECD, Further Strengthening its World-Class Creative Leadership Team

Ricardo brings more than 25 years of award-winning experience in branding, design, and innovation

Apr. 09, 2025

JKR Adds Industry Heavyweight Stuart Radford to its Expanding Global Creative Leadership Team

Stuart’s appointment reflects the agency’s ongoing growth, with a 25% expansion into new categories over the past year

Latest News

Sep. 09, 2026

King's Hawaiian Teams Up With Taylor Hanson for "MMMBites" Cinnamon Bites

The iconic 90's band reimagines its smash hit "MMMBop" as "MMMBites" to prove everything's better with Kings Hawaiian Bites

Sep. 09, 2026

Collective Measures Appoints Rachel Hipschman as Senior Director of Growth

Former Known new business leader joins employee-owned agency to accelerate national growth and pursue larger-scale opportunities