The Basement
The Basement is a full-service ad agency. Getting attention is a lost art—but key to brand success. We create idea-driven campaigns you can’t ignore
Oct. 15, 2025
PARAGON and French Lick Tourism Invite Viewers to "Take Your Time" in New Campaign
Directed by Jack Linderman, the campaign was shot across three French Lick landmarks: the Pete Dye golf course, a lakeside dock, and the Big Splash water park
Latest News
Sep. 09, 2026
King's Hawaiian Teams Up With Taylor Hanson for "MMMBites" Cinnamon Bites
The iconic 90's band reimagines its smash hit "MMMBop" as "MMMBites" to prove everything's better with Kings Hawaiian Bites
Sep. 09, 2026
Collective Measures Appoints Rachel Hipschman as Senior Director of Growth
Former Known new business leader joins employee-owned agency to accelerate national growth and pursue larger-scale opportunities