Barilla

Barilla. The Italian Food Company. Since 1877.

+39 0521 2621

Apr. 22, 2026

Barilla Appoints SAMY as Global Influencer Marketing Partner

The partnership is already active across key markets: Barilla in Italy, Brazil, Germany and Switzerland, and Wasa in Sweden, Denmark and Italy

Sep. 05, 2025

Ad of the Day | Barilla Celebrates Pasticcino, Formula 1's First Cook, with a Tribute to Italian Culture and Family Pasta

This true story is the heart of Barilla's new global campaign, Tastes Like Family

Mar. 27, 2023

Barilla and Le Pub/Publicis Italy Celebrate the Premium Al Bronzo Pasta Range with a Modern Twist of a Disney Classic

The pasta brand recreates the memorable Lady and the Tramp spaghetti scene

Jan. 17, 2021

Ad of the Day | Barilla and Publicis Italy Launch "Playlist Timer" on Spotify

The Kitchen Timer to Cook Pasta in Time to The Music

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration