BMW

BMW is a German luxury vehicles, motorcycle, and engine manufacturing company founded in 1916

Mar. 11, 2026

Ad of the Day | No 1 Tennis Player Carlos Alcaraz Drives BMW's New Era of Mobility in Cinematic Campaign

Directed by Gus St Clair through BeSweet Films, the campaign leverages the iconic energy of the world No 1 tennis player

Jan. 26, 2026

BMW's New Campaign Captures the Feeling of Driving – Without Showing the Car

The campaign turns passing scenery into pure emotion, focusing on the sensory pleasure of driving

Jun. 30, 2025

BMW Motorrad and AGMC Launch "Throttle Therapy" to Help Riders Log Off

Serviceplan Middle East delivers a campaign reframing motorcycling as modern mindfulness

Jun. 16, 2025

Octowaltz: BMW Launches Virtuosic Heart of Joy Campaign

In BMW’s new brand campaign, an octopus performs an impressive underwater waltz — powered by a central nervous system

Dec. 09, 2024

Serviceplan Middle East and BMW AGMC Craft a Fragrant Tribute to the Nation with "Scentsational" Perfumer Yusuf Bhai

The campaign, created with TribeWNos, follows Yusuf Bhai on an inspiring journey across the emirates in a classic BMW

Oct. 31, 2024

BMW Motorrad France's New Autumn Campaign Focuses on the Road, Not the Bikes

New work from Serviceplan France for BMW Motorrad is inviting motorcyclists across Europe to embrace the open road this autumn

Oct. 15, 2024

Serviceplan Switzerland Transforms Country Flags into Spectacular Landscapes for BMW Motorrad

New paths, new scents, new encounters BMW motorcycles represent ultimate freedom and adventure

Feb. 02, 2024

BMW XM "Story of an Enigma" Campaign from Serviceplan Middle East

BMW XM "Story of an Enigma" is an online and social media campaign filmed from an unusual perspective

Jan. 29, 2024

Serviceplan Middle East and BMW Middle East Unveil new BMW iJack Campaign Across Social Media Platforms

When it comes to electric vehicles in the UAE, data shows that public charging stations are the primary source of charging

Sep. 30, 2023

JvM Nerd & Stunning Studio Create Own Multi-Brand Fortnite Game Experience

KICKZ M3TA, the Metaverse joint venture that includes basketball and fashion retailer KICKZ, Jung von Matt NERD, and brandneo, is launching the "Mooncourt"

Feb. 02, 2023

BMW Celebrates the Joy in Translation Fails with its CNY Campaign

Created by TBWA\ Beijing, the campaign celebrates the joy that can come from AI-powered translation errors in the real world

Jan. 23, 2023

BMW Reveal 7 Series with Serviceplan Middle East Campaign "Forwardism Comes Home"

Automotive giant BMW Group has forged a global partnership with Emirates Global Aluminium

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Jun. 03, 2026

Willie's Remedy+ Launches First-Ever TV Campaign Built Around the Art of Living Like a Legend

Willie Nelson and JuneShine Brands' THC drink partners with Raindrop on nostalgia-driven CTV campaign targeting a new generation of THC consumers

Jun. 03, 2026

Yes& Expands AI and Innovation Capabilities with the Promotion of Chrissie Koeppen and Beth Yezzi

The promotions support a broader push to strengthen capabilities across the agency and help clients navigate increasingly complex marketing and technology challenges