Bragg Live Food

Paul Bragg, the originator of Bragg Apple Cider Vinegar, realized more than 100 years ago that we share a deep, natural desire towards a "healthy" lifestyle.

Paul Bragg, the originator of Bragg® Apple Cider Vinegar, realized more than 100 years ago that we share a deep, natural desire towards a “healthy” lifestyle. It was this forward-thinking realization — that our bodies naturally crave a healthier balance — that led Paul to create Bragg® Live Foods Products, America’s original health food company known for iconic Bragg® food products like Bragg® Apple Cider Vinegar.

Latest News

Oct. 27, 2026

Home Run Inn Pizza Launches New Television, Integrated Marketing Campaign

The work brings consumers on a tavern-to-table journey; marks the first from the company's partnership with food and beverage marketing agency, quench

Oct. 27, 2026

Gerety Awards Brings Creative Leaders Together in Berlin to Debate the Future of Authenticity in Advertising

As audiences encounter ever more polished brand films, influencer partnerships, AI-generated imagery and supposedly unfiltered content