CUPRA

Born in the garage, evolved for the track, reinvented for the streets.

May. 07, 2026

Ad of the Day | Tom Felton Stars in "The Chosen One," the New Campaign by CUPRA and &Rosas

The film reinterprets one of the most iconic scenes from Harry Potter and the Sorcerer’s Stone

Oct. 10, 2022

CUPRA, the New Emblem of Sportiness is Joining Forces with Trackmania

Trackmania is the world's most streamed racing game, offers a whole new world to the millions of players in the community

Jan. 25, 2021

Droga5 London Goes "Another Way" with New International Visual Identity for CUPRA

The new identity moves away from the visual conventions of performance car advertising

Latest News

Oct. 26, 2026

The Idea and Its Identity: Are Creatives Really the Authors of Their Ideas?

Alvaro Diaz, Group Creative Director at Está Pasando, explores the idea that creativity is less about owning ideas and more about recognizing, nurturing, and helping them come to life

Oct. 26, 2026

Creativity Remains the Ultimate Differentiator: Serviceplan Appoints Olivier Apers as CCO in Paris

Famous creative joins CEO Thomas Derouault as Serviceplan, Europe’s leading independent agency group