General Traffic Office

The Directorate-General for Traffic is a component of the Spanish Department of the Interior responsible for the execution of the government's road policy in the Spanish road transport network.

Mar. 26, 2026

Looking at your Phone While Crossing the Street Could Cost Your Life: The DGT Launches "Pedestrians," its new Campaign

In Spain, using a mobile phone while walking has become normalized to the point of becoming a widespread habit

Apr. 03, 2023

Accenture Song Creates its First Campaign for the General Traffic Office (DGT)

The agency was the winner of the creativity contest organized by the agency this year

Latest News

Oct. 27, 2026

Home Run Inn Pizza Launches New Television, Integrated Marketing Campaign

The work brings consumers on a tavern-to-table journey; marks the first from the company's partnership with food and beverage marketing agency, quench

Oct. 27, 2026

Gerety Awards Brings Creative Leaders Together in Berlin to Debate the Future of Authenticity in Advertising

As audiences encounter ever more polished brand films, influencer partnerships, AI-generated imagery and supposedly unfiltered content