IAMS
59% of American dogs are overweight or obese and most dog parents don’t even realize it
Mar. 31, 2026
The IAMS Brand Delivers Whole-Body Health for "Smooth Deliveries" at Home
Humorous campaign highlights IAMS PROACTIVE 5 system supporting pet digestive health
Apr. 16, 2025
The IAMS Brand Launches AI-Powered "I Want a Puppy/Kitten Studios"
New AI video tool using Google's Veo 2 model helps hopeful pet parents create high-quality short films to convince loved ones it's time for a puppy or kitten
Nov. 28, 2024
IAMS Brand Gets Oversized Dog Balloon Stuck–On Purpose–En Route to Parade
One real dog's wellness journey – and his turn as a larger-than-life city spectacle–brings attention to a pressing pet health issue
Latest News
Oct. 16, 2026
Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend
Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge
Oct. 16, 2026
Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action
Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration