New Balance
We build global brands that athletes are proud to wear, associates are proud to create, & communities are proud to host.
New Balance Unveils Epic Month-Long "Grey Day" Celebration
New Balance celebrates "Grey Day" all month with limited-edition sneakers and apparel
Tuff's Joe Mischo Directs "Eye of the Storm" Basketball Brand Film for New Balance
Rich, 16mm film-grained imagery weaves through poetic beats of a tornado’s imminent journey from raw
New Balance Takes To Brighton Beach For "No half measures" Campaign By 20ten
Campaign breaks online through Sports Direct social channels
New Balance's #BeTheException Activation Uses AI to Spot Trendsetters
Machine learning and innovation combine for Wildbytes’ explosive launch of the Fresh Foam Cruz Nubuck
BMB launches second film for New Balance's "My Future Self" campaign
Creative agency BMB has launched new 30" and 60" spots for New Balance's "My Future Self" campaign.
BMB launches ‘My Future Self’ campaign for New Balance
Creative agency BMB has launched a social, digital and experiential campaign for New Balance, having replaced Adidas as the England and Wales Cricket Board (ECB) kit sponsor.
Latest News
Oct. 16, 2026
Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend
Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge
Oct. 16, 2026
Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action
Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration