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President's Choice

We crave the new, the next, and the never been done. Because the more we ask, the more we discover.

May. 12, 2026

President's Choice Turns Ice Cream Truck Jingles into Free Ice Cream

With The PC Insiders Report Taste That Tune, Ontarians will have a chance to try one of three nostalgia-inspired flavours

Sep. 24, 2025

Ad of the Day | President's Choice Unveils a World of Possibility in its Latest Campaign

President’s Choice food products have been staples in kitchens across Canada for over 40 years

Latest News

Jul. 20, 2026

Bring a Trailer Launches "It's Never Just a Car" Campaign, Celebrating the Wonderfully Obsessive World of Car Enthusiasts

Three films drive a campaign to deepen community connections and attract better buyers, sellers, and inventory

Jul. 20, 2026

Visit Seattle Launches "Let's Play SEA 26" Citywide Brand

Visit Seattle and Copacino Fujikado created "Let's Play SEA '26," a citywide identity that united the region for the World Cup