SMUG Dairy

Our delicious Blended Oat & Dairy range gives you that lovely dairy taste with lower sat fats & lower carbon emissions than standard dairy.

May. 22, 2025

Smug Dairy Takes its Brand Message to the Streets with 45 Different OOH Ads, Created by BMB

Called "SMUG as…", the work will appear on major OOH sites as well as on a fleet of digivans

Apr. 30, 2025

New BMB Work Ends the Dairy Dilemma for SMUG Consumers

SMUG Dairy, the hybrid range from Kerry Consumer Foods, has launched a new campaign showing conscious dairy lovers they can enjoy great taste without compromise

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration