Texas Chicken

It all started in San Antonio, Texas in 1952. George W. Church Sr., a retired incubator salesman with more than 20 years in the poultry industry.

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Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

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Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration