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The AA

The AA was established in 1905 to help the UK's drivers feel safe in the knowledge we'll be here if they need us.

+44 161 333 0004

Jul. 16, 2026

Sony Pictures' "Spider-ManTM: Brand New Day" Swings in With The AA to Help Drivers Get Summer Road Trip Ready

The campaign will include a special cinema advert, member competitions and summer travel advice for drivers

Jul. 02, 2019

Red Dwarf crew reunited in "Stellar Rescue" campaign for The AA

The campaign highlights that the app allows AA members to report a breakdown at the touch of a button

Nov. 05, 2018

adam&eveDDB creates Drowsy Driver campaign for the AA Charitable Trust

‘Drowsy Driver’ launched on 2 November and runs on the AA’s social channels

Latest News

Sep. 02, 2026

James Drake Media Evolves from YouTube Channel to Full-Service Production Studio

The studio behind JAMESDRAKE TV, now past 750,000 subscribers and 300 million views, is relaunching with a new website and expanding into corporate

Sep. 02, 2026

Hellmann's "America's Sandwich" Appears at the Smithsonian Cafe with VML

After weeks of voting and rivalries across the US, Hellmann’s officially crowned Pennsylvania’s Philly Cheesesteak as "America’s Sandwich"